Salesforce Returns To Mega Deals With $8-Billion Informatica Acquisition: What's On The Table

Informatica, a long-standing player in enterprise data integration and governance, had reportedly drawn attention from multiple suitors.

The acquisition marks a shift in Salesforce’s posture following pressure from activist investors in 2023.

Source : Salesforce

After a brief pause on large-scale acquisitions, Salesforce is back in the game. The cloud software giant on Tuesday confirmed plans to acquire data management leader Informatica in a deal worth approximately $8 billion. This marks Salesforce’s biggest buyout since its $27.7 billion takeover of Slack in 2021.

The acquisition reflects a strategic pivot toward strengthening Salesforce’s data management capabilities, especially as the company doubles down on artificial intelligence. “This will supercharge our data and AI strategy and enable our customers to connect, understand and act on their data like never before,” said Salesforce CEO Marc Benioff.

Informatica, a long-standing player in enterprise data integration and governance, had reportedly drawn attention from multiple suitors, including Thoma Bravo and Cloud Software Group. While Thoma Bravo declined to comment and Cloud Software Group remained silent, Salesforce’s offer of $25 per share — a 30% premium over Informatica’s May 22 closing price — seems to have clinched the deal.

A Shift in Tone After Investor Scrutiny

The acquisition marks a shift in Salesforce’s posture following pressure from activist investors in 2023, who pushed the company to rein in costs and prioritize profitability. The previous scrutiny had cast a shadow over past deals like those involving Tableau and Slack. But with the Informatica bid, Salesforce appears to be signaling a renewed confidence in strategic expansion.

The transaction, which will be financed through a combination of cash and newly issued debt, is expected to close in early fiscal 2026 (beginning February 2025). Salesforce said the deal will start contributing to its operating margins from its second year post-closing.

In response to the announcement, Informatica’s shares jumped 5.8% to $23.86, while Salesforce’s stock also ticked up by 1.78%, indicating investor approval of the move.

AI Integration Drives Strategic Alignment

The Informatica acquisition aligns closely with Salesforce’s growing emphasis on AI. The company has been integrating generative AI into its offerings — from customer service to talent acquisition — through tools like its Agentforce platform. According to Benioff, the acquisition “will accelerate the AI revolution and strengthen the #1 AI CRM.”

Scotiabank analysts highlighted that adding Informatica’s data stack could help Salesforce better compete with enterprise software giants bundling similar data solutions in their offerings.

With this bold acquisition, Salesforce is not just buying a company — it’s investing in the infrastructure that powers its AI-driven future.

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