(Source: ECI/ABP News)
Siri, Meet Gemini? Google Aims To Bring Its AI Brainpower To iPhones
During his testimony in a high-profile US Department of Justice case against Google, Pichai shared that conversations with Apple about integrating Gemini are already underway.
Google CEO Sundar Pichai has signalled that the tech giant’s powerful AI model, Gemini, could soon be available on Apple devices — a move that could reshape how artificial intelligence is delivered on iPhones. The development comes amid an ongoing antitrust trial where Google is under scrutiny for its long-standing dominance in the search engine market.
Gemini May Join Forces with Apple Intelligence
During his testimony in a high-profile US Department of Justice case against Google, Pichai shared that conversations with Apple about integrating Gemini are already underway. The goal? A potential agreement by mid-2025. This would mark a major expansion of Google’s AI capabilities beyond Android and into the Apple ecosystem, which typically relies on its own in-house AI tools.
“I’ve had a series of conversations with Tim Cook across last year,” Pichai revealed. “I’m hopeful we can get Gemini added as an option this year.”
Currently, Apple’s AI offering — branded as Apple Intelligence — is embedded across iPhones, iPads, and Macs. However, the company has shown a willingness to collaborate with third parties, as seen in its existing partnership with OpenAI that brought ChatGPT into Siri and other writing tools. If the Gemini deal goes through, it would mean Apple users might soon get to choose between multiple AI assistants on their devices.
Historic Rivals, Strategic Allies
While Apple and Google have a long history of competition, the two have also collaborated over the years. In fact, Google services were present on Apple devices as early as 2007, with YouTube preloaded on the original iPhone. The most significant tie between the two remains the search engine deal that placed Google as the default search option on Safari — a partnership now at the heart of the government’s antitrust case.
Despite tensions, Pichai’s comments reflect a broader trend of strategic alliances in the tech world, particularly in the race to lead the next era of AI integration.
A Big Reveal at WWDC?
Industry watchers are now turning their attention to Apple’s Worldwide Developers Conference (WWDC), scheduled for the week of June 9. That’s when Apple is expected to unveil its latest operating systems, including iOS 19 and macOS updates. If negotiations wrap up in time, the Gemini partnership could be a headline announcement at the event.
As the antitrust trial continues, the possibility of a Google AI assistant making its way onto iPhones adds another layer to the evolving landscape of tech partnerships — and to the growing competition in the AI race.
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