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When TikTok era ushered into politics
Amit Shah's digital rally was viewed by 14 lakh on Facebook, 66 thousand on Twitter and 1.4 lakh on Youtube. It is being said that this digital rally overpowered physical rally since BJP would not have been able to gather such crowd in physical rally. Also, a lot of money is spent in organising physicall rally. Digital one is cost effective.
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