Boat x Naruto Collection: Anime Audio Gear Lands In India. Check Out Price

boAt’s Naruto-themed headphones and speaker launch in India, blending fandom and function. The biggest surprise? Read more to know High-spec gear Prices.

This pricing strategy reflects Boat’s broader push to fuse entertainment and tech without making it inaccessible.

Source : Boat

Boat has rolled out a special edition Naruto collection in India. From iconic character designs to immersive offline events, the brand is clearly banking on nostalgia and pop culture appeal to capture Gen Z's attention. But what’s raising even more eyebrows is the price tag, which comes much lower than expected for a licensed collaboration.

Price Revealed for Boat’s Naruto Range

The complete Naruto collection is priced at Rs 1,799 per item; that’s for each of the three headphone variants as well as the Bluetooth speaker. The headphones feature designs inspired by popular characters Naruto Uzumaki, Kakashi Hatake, and Itachi Uchiha, while the speaker leans into the theme with vibrant branding. Given the global fandom Naruto commands, the affordable price seems carefully calibrated to reach younger Indian buyers, especially students and casual anime fans.

This pricing strategy also reflects Boat’s broader push to fuse entertainment and tech without making it inaccessible. Unlike other limited-edition tech collabs that land well above the Rs 3,000 mark, Boat’s move to cap this one under Rs 2,000 gives it an edge in India’s youth-centric audio market.

What’s Included and Where It Stands Out

The Naruto-inspired Boat Rockerz 460 headphones are tuned with Boat’s signature sound profile and come with wireless connectivity, long battery life, and gaming-friendly low-latency mode. The design leans heavily on anime artwork, offering a personalised look for each featured character. The speaker in the collection, the Stone 350 Pro Naruto Edition, offers stereo sound, water resistance, and support for multiple input modes.

Both headphones and speaker models also offer voice assistant support, fast charging, and comfortable usability, targeting casual listeners and pop culture fans alike. Boat is extending the launch offline too, with ramen-themed events and fan runs aimed at building community engagement around the drop.

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