Koo Adopts ‘Voluntary Code of Ethics’, Stands Committed to Free and Fair Polls

Will enhance user confidence on electoral practices and promote voter awareness.

(File Photo/ Getty Images)

Ahead of the Legislative Assembly Elections in Uttar Pradesh, Uttrakhand, Punjab, Goa and Manipur, made-in-India micro-blogging platform - Koo - has reiterated its commitment to safe and fair elections by adopting the ‘Voluntary Code of Ethics’ (VCE). The VCE was created by the Internet and Mobile Association of India (IAMAI), and first presented before the 2019 General Elections to the Election Commission of India. It aspires to the fair and ethical use of social media during elections. By staying committed to the letter and spirit of the VCE, the Koo App assures users of its responsibility as a neutral, reliable and compliant social media platform.

As a signatory to the VCE, Koo will follow all the guidelines set by the Election Commission of India to limit any violations of the electoral code. Moreover, to enhance public trust in the electoral laws and practices, Koo will undertake specific initiatives to inform and educate users, including first-time voters about their rights and responsibilities.

The platform empowers Indians to express themselves online in 10 languages, and recently hit the milestone of 20 million downloads. It complies with the requirements of Indian law, works judiciously to curb malice and online bullying, and promotes responsible user behavior and a secure online experience for users. Koo believes that social media plays an important role in people’s lives, and regularly identifies best practices and workable solutions to provide users with an immersive language experience on the internet.