Google Play Points Rewards Programme Launching In India Next Week: Everything You Should Know

Google on Tuesday announced it will introduce its global rewards programme, Google Play Points in India in the coming week.

The company has expanded Google Play Points to 28 countries.

Google on Tuesday announced it will introduce its global rewards programme, Google Play Points in India in the coming week. The tech giant has expanded Google Play Points to 28 countries and has witnessed more than 100 million people find value in the programme.

Google Play has been a destination to find the best of apps, games and digital content since 2012.

"Today, we’re excited to announce that we’re bringing Google Play Points to India. It will be rolled out to users in India in the coming week," Santos Cohen
Director, Go-To-Market, Google Play Points, said in a statement.

What will Google Play Points do

Those who use the rewards programme will be able to earn points when they make purchases with Google Play, including in-app items, apps, games and subscriptions. The rewards program has four levels -- Bronze, Silver, Gold and Platinum. These levels provide members with different perks and prizes depending on the tier they are in, which is based on the number of points they have collected.

According to the tech giant, Google Play Points will also provide local developers a new avenue to build a local and global user base, thus, helping them engage their users, drive discovery, and acquire users across markets that have Google Play Points.

How to redeem Google Play Points

According to Google, users can redeem Google Play Points however they like on the official Google Play Store. 

"We have also partnered with developers of popular apps and games across the world to help users redeem their points for special in-app items. In India, we are partnering with over 30  participating titles that include: popular apps such as Truecaller and Wysa, games from global studios such as Miniclip (8 Ball Pool), TG INC (Evony: The King’s return), and games from local studios such as Gametion (Ludo King), Playsimple Games (Word Trip), and Gameberry Labs (Ludo Star)," Cohen added.