iPhone Ultra To Cost Around 2 Lakhs, And Still Come In Just Two Colours?

Apple's first foldable iPhone may launch with just two subdued colour options, a significant departure from the wide palettes the company usually offers at launch.

Apple's most expensive iPhone ever may also be its hardest to get.

Source : ABPLIVE AI

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Key points generated by AI, verified by newsroom

• iPhone Ultra expected in 2026 with two understated colors.
• Silver/white and an indigo option suggested for iPhone Ultra.
• Limited colors may reduce production complexity and costs.

iPhone Ultra Fold Leaks: Apple's first foldable iPhone, expected to be called the iPhone Ultra, could launch with as few as two colour options, according to multiple leakers. The device is said to skip bold or vibrant finishes entirely, leaning toward understated tones. 

This would make it one of the most restrained colour lineups for a new iPhone in recent years, drawing comparisons to the iPhone X, which also debuted in just two shades back in 2017. The iPhone Ultra is expected to be announced in September 2026.

What Colours Could The iPhone Ultra Come In?

Earlier this year, Weibo leaker "Instant Digital" described the foldable iPhone as having just two colour options, with white being the only confirmed shade at the time. The second option was not revealed. The leaker revisited that report recently without changing any of those details.

Macworld, citing a supply chain source, has since added more clarity. According to that report, the two options are a classic silver and white model, and an indigo shade described as similar to the iPhone 17 Pro's Deep Blue finish. The same source confirmed there will be fewer choices compared to the iPhone 18 Pro models, with no bold or vibrant colours planned.

The situation is similar to the iPhone X, which launched in Silver and Space Grey in November 2017 at a starting price of $999. A year later, the iPhone XS added Gold to the mix, and Apple could follow the same path with the iPhone Ultra over time.

Why Apple Might Be Keeping The Colour Options Limited

The restrained palette may come down to practical reasons. Supply chain analyst Ming-Chi Kuo has warned that production challenges could mean smooth shipments may not happen until 2027, with potential shortages lasting through at least the end of 2026. 

Kuo also noted that the widely cited figure of 15 to 20 million units likely reflects cumulative demand across two to three years, not 2026 alone.

Adding more colour variants increases production complexity, costs, and inventory. With supply already expected to be tight at launch, there is little reason to expand the colour range. 

Bloomberg's Mark Gurman has said the iPhone Ultra's starting price will "cross the $2,000 threshold," which further reduces the need for a wider palette to drive sales.

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