Paytm sets up awareness camps to help India go cashless

New Delhi: Mobile payment and e-commerce platform Paytm on Monday announced that it is setting up awareness camps in every district to help the country go cashless. The Paytm team is conducting sessions and workshops across schools, colleges, village panchayats and trade bodies to serve the dual purpose of informing customers about the benefits of digital payments and tap into the widest set of merchants across the country, the company said in a statement. "Our aim is to reach every single market across all districts and assist millions of Indians in their efforts to adopt a digital lifestyle," said Kiran Vasireddy, Senior Vice President, Paytm. Paytm has also made its user interface in Android available in Hindi, Tamil, Telugu, Gujarati, Marathi, Bengali, Kannada, Malayalam, Oriya and Punjabi. With this, the company has expanded its reach to over 80 per cent smartphone users in India who prefer internet-based services in regional languages, thus making mobile payments and commerce now accessible to all.