Bajaj’s 5-5-5 Offer Now Available For Dominar 400

The offer includes five years of free own damage insurance cover, 5 free services and 5 years of free warranty

• Bajaj first introduced this offer on the CT100, Platina, Discover, V range and Pulsar range of bikes
• The 5-5-5 offer reduces the cost of ownership over the long run 
• This offer should help improve the monthly sales figures for the Dominar 400 and clear any existing stocks before introducing an updated version for the upcoming year

Bajaj, the Chakan based two-wheeler manufacturer has introduced its popular 5-5-5 offer on the Dominar 400. The offer which now extends to the Dominar was first introduced to boost sale for Bajaj's commuter segment. The offer which is valid till 31st December 2018 comprises five years of free own damage insurance cover, 5 free services and 5 years of free warranty. The offer was designed to reduce the long-term cost of ownership keeping in mind the fluctuating fuel prices and the recent hike in insurance costs. 

The additional benefits on the Dominar 400 can be accredited to its shrinking monthly sales. To put things into perspective, the company launched the bike expecting sales figures of around the 10,000 units mark per month. Unfortunately, the Dominar 400, although an excellent proposition, never crossed 2,000 units per month. And lately, the numbers have been dropping even further from 1,652 units in October 2017 to 659 units in the corresponding month this year. 

Moreover, the discontinuation of the non-ABS variant and the constant price hikes are also to blame for the diminishing sales. That said, Bajaj intends to make a comeback by introducing an updated model early next year which should add some oomph to the much-loved bike. To add to this, the bike was recently spotted with updated components like USD forks, a double-barrel exhaust and an updated paint scheme. You can read about here. 

Powering the bike is 373.3cc, single-cylinder, liquid-cooled motor that churns out 35PS of power and 35Nm of torque. It comes mated to a 6-speed transmission assisted by a slipper clutch. Aside from this, the bike features a full-digital instrument console, dual channel ABS, LED lighting at both ends, a twin-spar frame the largest front disc brake which measures in at 320mm.

Priced at Rs 1.63 lakh (ex-showroom, Delhi), the Bajaj Dominar 400 competes against the recently launched Jawas, the Royal Enfield Thunderbird 500, Royal Enfield Himalayan and the Mahindra Mojo.

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