Britons Are Cutting Down On Alcohol, For Good Health And To Save Money: Report

Britain poll says people now mindful about drinking due to health reasons, some to avoid a hangover, others to stop waking up with gaps in memory. Many said they stayed sober at events & enjoyed it.

A study of 2,000 Britons found that 38 per cent had become mindful about drinking.

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In a new behaviour being spotted in England, a study has found that people are cutting down on their alcohol intake — for better physical, mental and financial health. The study of 2,000 Britons found that 38 per cent had become mindful about drinking, while one-quarter had consciously cut out alcohol in the past year, The Independent reported. The study was commissioned by a British firm that packages and sells bottled water.

According to the survey, 32 per cent Britons attributed their new behaviour to health reasons, while 15 per cent said they wanted to prevent waking up in the morning with gaps in memory, the report said, adding that one-quarter cut down on liquor intake to avoid a hangover and 14 per cent said they should drink less to be able to remain fully present at events.

Three in 10 people said they believed the younger people were leading the way as far as mindful drinking is concerned. 

The study also found that 22 per cent respondents did not have alcohol at an event and enjoyed it. And because of not drinking, many noticed they had a better memory (26 per cent) of the event the next day, more productivity (18 per cent) and increased motivation (18 per cent), according to the Independent report.

“Our survey clearly shows how adults really are being more mindful about their alcohol intake post-lockdown as they now focus on creating memories from their experiences,” Richard Hall, managing director of Harrogate Spring Water, which got the survey done through OnePoll, a marketing research company that specialises in online polling.