YRF Introduces ‘Spy Universe’ Logo Ahead Of Shah Rukh Khan, Deepika Padukone’s Pathaan
Ahead of the trailer release of Yash Raj Films’ action extravaganza, 'Pathaan', the makers have unveiled the logo for its ‘spy universe’ franchise, which will kick-start with the film.
New Delhi: Ahead of the trailer release of Yash Raj Films’ action extravaganza, 'Pathaan', the makers have unveiled the logo for its ‘spy universe’ franchise, which will kick-start with the film. 'Pathaan', is part of Aditya Chopra’s ambitious spy universe starring Shah Rukh Khan, Deepika Padukone and John Abraham. The other films that will be a part of the spy universe are Salman Khan and Katrina Kaif’s Tiger series, and Hrithik Roshan and Tiger Shroff’s War franchise.
To introduce the spy universe, YRF will be unveiling their new ‘spy universe’ logo attached with the trailer of 'Pathaan' that will be unveiled on January 10.
A trade source revealed, “Aditya Chopra has been clinically working for years now to make YRF’s spy universe the biggest franchise in the history of Indian cinema. The spy universe has so far featured the biggest and the best actors in the history of Indian cinema right from Shah Rukh Khan, Salman Khan, Hrithik Roshan, Katrina Kaif, Deepika Padukone, John Abraham, Tiger Shroff, Vaani Kapoor, to name a few. The franchise will only get bigger and better with every new film from Pathaan, Tiger and War franchise.”
The source added, “Aditya Chopra now wants to mark these films as a part of YRF’s spy universe in public consciousness and thus, the move to brand them in the form of a new logo that says Pathaan is part of ‘YRF Spy Universe’. This new logo will be present in Pathaan’s trailer and then will keep appearing in Tiger & War series of films. No other franchise has been mounted on a scale like this, nor have they made such an impact on box office and audiences globally.”
The source further said, “With this spy universe, YRF as a studio now has two of the biggest franchises in the history of Indian cinema including the Dhoom series. Aditya Chopra is also the maker of the most successful female cop franchise, Mardaani. Coincidentally, the YRF spy universe logo is being launched on the 10th year of the blockbuster Ek Tha Tiger’s release in 2012!“
The insider added, “This film was the first one of the spy universe and paved the way for Adi to dream big with this universe. So, it could be YRF’s hat tip to Ek Tha Tiger. So, slowly but silently, YRF has produced a franchise that has the potential to rope in all the top stars of the country as the universe is only going to expand from here on.”
Directed by Siddharth Anand, YRF’s Pathaan, is set to release on Jan 25, 2023 in Hindi, Tamil and Telugu.
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