Art Of Persuasion & Influence: How To Command The Path To Success

Persuasion involves authenticity. One needs courage and conviction.

In my seminars, I have always mentioned how there are good leaders who actively guide and bad leaders who actively misguide. Leadership is about persuasion, presentation, and people skills. The ability to persuade means the ability to influence, negotiate, and sell distinguishes the extraordinary from the ordinary. Dispel any false notion that the practice of persuasion is the same as manipulation. Good professionals learn the principles of persuasion, not tactics. The principles are based on a