Ideas of India 3.0: Never Compromise On Quality Of The Product, Says Rajesh Kumar Agrahari

Ideas of India 2024: Atul Saraf, Chairman, Aisshpra Gems & Jewels and Rajesh Kumar Agrahari, Founder, Rajesh Masale, spoke on homegrown brands at ABP Network's Indias of India Summit

Rajesh Kumar Agrahari, Founder, Rajesh Masale and Atul Saraf, Chairman, Aisshpra Gems & Jewels

Mumbai: One doesn't need to come from a prominent wealthy family to establish a big brand. Anyone can create hundreds from zero, but the person needs to have a vision and work hard towards achieving it with honesty, said Rajesh Kumar Agrahari, Founder of Rajesh Masale, while participating in a discussion on 'Homegrown brands at the third edition of ABP Network's 'Ideas of India Summit' on Friday. In addition, he said that we should never compromise on the quality of the product.

Adding to the point made by Agrahari, Atul Saraf, Chairman of Aisshpra Gems & Jewels, said that he also believes in the fact that one should never compromise on values while doing business. "Profits and situations can go up and down, but values should always be constant," he said.

Saraf has built the groundwork for the Aisshpra Group with his extensive experience and entrepreneurial acumen. Initially making a mark as a prominent jeweller in Uttar Pradesh, Saraf diversified into the real estate domain. Acknowledging the crucial role of infrastructure in societal advancement, he aspired to create a constructive influence through his ventures in real estate.

In 1997, Agrahari founded Rajesh Masala Private Limited. Over the years, Rajesh Masale has emerged as a prominent brand in Uttar Pradesh, India, renowned for its production and distribution of a wide range of basic and formulated spices across the Indian Subcontinent.

About Ideas of India Summit:

The 'Ideas Of India Summit', set for February 23rd and 24th, stands as a crucial platform for in-depth discussions on 'The People's Agenda' ahead of major elections in the world's largest democracy. Esteemed figures from various sectors will gather to explore the intricate facets of India's significant political landscape, echoing the ethos of ABP Network's flagship initiative to encourage nuanced discourse on Indian society and governance.

The summit will see some of the most popular people from India, including Deputy Chief Minister of Maharashtra Devendra Fadnavis; Kiran Rao, Producer and Director; Singer and Writer Ila Arun; Artist and businesswoman Ananya Birla and several other major personalities.