A Story Of Perseverance And Passion: Roop Shringar's Online Retail Journey

New Delhi (India), March 16: Roop Shringar Sarees Pvt. Ltd. is a true testament to the power of perseverance and passion. This Indian women's wear company has come a long way since its humble beginnings in 1978 when Shri Ishwar Das Tolani started the business with just a 300 sq. ft sales office. Today, the company is one of the ruling businesses in the Indian ethnic wear industry and has expanded into the world of online retail.

The journey of Roop Shringar has been marked by innovation and evolution. As fashion trends changed over time, the company kept pace by introducing new products and designs. Mr Suresh Tolani, the current Managing Director, joined the business at a young age and has played a significant role in its growth and success. Under his leadership, Roop Shringar has expanded its range of Indian ethnic wear to include salwar suits and lehengas and has built a strong team of passionate employees to meet the demands of customers.

In addition to providing high-quality products to its customers, Roop Shringar also believes in giving back to the community by providing employment opportunities to unskilled labourers. The company has export arrangements to over 100 thousand customers in countries like Bangladesh, UAE, USA, and UK, among others.

The online retail space has been a key focus for Roop Shringar in recent years, and the company has adapted well to the challenges and opportunities of e-commerce. The team at Roop Shringar is now headed by Yash Tolani, who leads the sales and admin department, and Kokila Tolani, who are the Head Designer and the head of R&D in fabrics of the company. With their combined expertise and passion for fashion, the team at Roop Shringar is well-positioned to maintain its position as a leading player in the Indian ethnic wear industry.

At the heart of the company's success is a commitment to customer centricity. The company understands the modern woman of today, who is confident, engaged, and plays a variety of roles in her life. Roop Shringar is committed to celebrating this modern woman by helping her live her true values and bringing out her personality, confidence, beauty, and elegance.

Roop Shringar's story is an inspiration to entrepreneurs and business owners everywhere. Despite facing challenges and self-doubt, the team at Roop Shringar has persevered with their passion for fashion and commitment to customer satisfaction. Their journey shows that with hard work, dedication, and a willingness to adapt and innovate, success is possible even in the most competitive industries.