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CES 2025: Remember Samsung's Frame TV? There's A Pro Model Out There Now

Samsung Frame Pro doubles up as a standalone wall painting, thanks to Samsung’s Art Store compatibility.

CES 2025: Samsung has introduced the latest addition to its Frame TV series — the Frame Pro. This new, high-end model brings several exciting upgrades, including the integration of Mini LED technology and the innovative Wireless One Connect Box, offering a streamlined, cable-free installation experience. The Frame Pro is designed to appeal to art enthusiasts and home theatre aficionados alike, combining superior picture quality with a refined aesthetic.

Samsung Frame Pro: Neo QLED Tech, Wireless One Connect Box

One of the standout features of the Frame Pro is its use of Samsung’s advanced Neo QLED technology. This enhancement delivers impressive picture quality, with brighter, more vivid colours and deeper, more defined blacks, making it ideal for both digital artwork and video content. The Frame Pro’s display offers an unparalleled viewing experience, whether you are showcasing artwork or watching your favourite movies and shows.

A major upgrade in this model is its wireless connectivity. The Frame Pro comes equipped with the Wireless One Connect Box, which allows users to eliminate the need for visible cables running to the TV, helping maintain a clean, minimalist look.

The box can be positioned up to 10 metres away from the display, and the TV itself only requires a power cord for operation. It also supports Wi-Fi 7, ensuring a stable and fast connection, even through walls or other obstacles, which enhances the installation flexibility without compromising performance.

The Frame Pro is powered by Samsung’s NQ4 Gen3 AI Processor, optimising content in real-time for an enhanced viewing experience.

Although Samsung has yet to disclose specific details about the TV’s resolution or pricing, the high-end nature of this model is expected to make it a premium offering in the market.

Like previous versions of the Frame TV, the Frame Pro boasts a matte, anti-glare display and customisable frames, which allow users to design the TV to match their home decor and transform their living space into a virtual art gallery.

Doubling As Digital Art

Beyond its function as a television, the Frame Pro doubles as a digital art display. When not in use for TV viewing, users can showcase artwork from Samsung’s Art Store, which offers over 3,000 digital pieces from renowned artists and photographers.

This feature is also expanding to other Samsung models, including Neo QLED and QLED, providing more users access to this unique art display.

The Art Store subscription is priced at $4.99 per month or $49.99 annually.

While Samsung has not yet announced an official release date or price for the Frame Pro, the company has confirmed that it will be available later this year. 

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