Drone Maker DJI Enters Robot Vacuum Market With Romo: Here's What To Expect
DJI teases its first robot vacuum, Romo, with leaks suggesting a premium price tag. Combining drone tech with smart cleaning, Romo may disrupt the premium vacuum market.
DJI’s much-anticipated entry into the robot vacuum segment appears closer than ever. Official teasers have now been posted via DJI’s verified Chinese social media account, and a widely circulated video was reshared by a well-known DJI leaker. The Romo robot vacuum is rumoured to be a premium device combining powerful cleaning with smart features, built on DJI’s deep experience in vision sensors and automation.
Speculation around its expected price has already ignited interest, especially as DJI is known for its innovation and precision in drone hardware. If market chatter proves accurate, the Romo could become a disruptive force in the robot vacuum space, offering a balance of design, functionality and a price that’s turning heads.
DJI is entering the robot vacuum space. My DJI friends who have been using beta builds in their homes say it's the best on the market, by far. It's going to be pricey. pic.twitter.com/sY4P3vInXu
— Taylor Ogan (@TaylorOgan) July 24, 2025
DJI Officially Teases Romo
DJI has officially released a teaser for its first-ever robot vacuum, reportedly named Romo, via its verified Chinese account. The teaser video, shared by a known DJI leaker, suggests the device may be unveiled very soon.
While DJI has not formally acknowledged the model until now, this marks the clearest signal yet that the Romo is nearing release. The teaser video, shared by a known DJI leaker, reveals a scheduled launch on 6 August, suggesting the device may be unveiled in under two weeks. While DJI has not formally acknowledged the model until now, this marks the clearest signal yet that the Romo is nearing release.
Leaked Design and Core Features
Recent leaked images circulating on social media show multiple boxed units of the Romo on a pallet, suggesting shipping is already underway. The device appears to sport a transparent upper lid and dock design that is visually distinctive.
DJI ROMO is coming, The First DJI Vacuum Cleaner Robot Looks Cool. #dji #djiromo #vocuumcleaners pic.twitter.com/C2re0o4KaL
— smartphonefan (@smartphonesfans) July 25, 2025
Speculation places its features in line with high-end standards: combined mop and vacuum functionality, auto-emptying dock with dust bag, pet detection, room mapping, and advanced obstacle avoidance sensors drawing upon DJI’s drone vision technology.
Price Rumours Point to Mid‑High‑End Positioning
Market sources indicate the Romo may be priced at around 4000 yuan, which equates to approximately Rs 46,000 in India, placing it firmly in the premium tier of robot vacuum cleaners. This price aligns with DJI’s usual strategy of targeting the mid‑to‑high‑end consumer segment.
With DJI’s strong technical reputation in motor control and obstacle avoidance algorithms homed in the drone space, the company appears to be positioning Romo as a serious challenger to established players in the robot vacuum market. Given the brand’s track record and recent signals of readiness, the upcoming launch of Romo signals a notable shift for DJI; from skies to floors.
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