PCB Faces Troubling Times As No Broadcaster Is Willing To Telecast Pakistan's Matches Amid Financial Struggles | Sports Live

Pakistan cricket's situation is deteriorating, following a humiliating 2-0 Test series defeat against Bangladesh. As the Pakistan cricket team prepares to face England at home, the Pakistan Cricket Board (PCB) is struggling financially, unable to secure buyers for media rights for the upcoming series. Surprisingly, no broadcaster in England has shown interest, although BBC Radio may consider broadcasting the matches, with no official confirmation yet. The PCB may have to sell these rights at a significantly reduced price, exacerbating its financial woes. The lack of interest stems from declining viewership and attendance at matches, fueled by the team's poor performance on the international stage. To revive interest in Pakistan cricket, the team must first focus on improving its performance.