Laurels And Prizes Galore: ABP Live Seals 2022 With Multiple Honours, Awards
ABP Live has been appreciated by industry leaders as prestigious awards and recognition kept coming in the year 2022.
ABP Live has witnessed promising year-on-year growth among users. The surge for ABP Live has been wide in terms of geographical penetration, demographic-based reach and content diversity. While the growth figure speaks for itself, ABP Live has been appreciated by industry leaders as prestigious awards and recognition kept coming in.
In the year 2022, ABP Live bagged the SPARKIES award for Accelerated Mobile Pages Growth Campaign. The award recognised ABP Live's effort to catapult the page load speed and enhance the user experience.
During the annual Indian Digital Marketing Awards 2022, ABP Live bagged three trophies under various categories. The editorial initiative, Sehatmand Bharat, started with the idea to provide all-around information, especially after the Covid-19 pandemic. Sehatmand Bharat got recognition as it won the Silver plaque at IDMA 2022 under the Best Website/Microsite category.
ABP Uncut won the IDMA 2022 Silver award under the Best Use of Native Advertising category for the Patanjali Project, after extending its offerings in the health category by tapping Ayurveda as a segment.
For Google Web Stories Expansion Project, ABP Live bagged the Bronze Indian Digital Marketing Awards 2022 under Best SEO for website/universal search ranking and SEM strategy category.
In the E4M PLAY 2022, the year-old ABP Live Podcasts won the Best Podcast award among stiff competition. The effort of ABP Live Podcasts to provide a diversity of original content to culturally relevant audiences is resonating. ABP Live has about 16 podcasts under its umbrella as of now.
ABP Live's standalone video product Uncut also brought in laurels during the Exchange4media News Broadcasting Awards (ENBA) 2021. It won the Gold award for its video explaining the origins and history of the Taliban in the Best Current Affairs Programme-Hindi category. The second ENBA 2021 award Uncut bagged was under the Best Coverage on Social issues-Hindi category. The Bronze award came for the video HIV AIDS: Vulnerable To The Virus, Not The Stigma. The video showcases four different people — an LGBTQ person, a drug injector and two living with HIV — telling their positive stories.
Recognising the growing footprints of ABP Live in terms of quality of content, MEDIA BRAND AWARDS handed out ABP Live the prestigious 2022 Online Publisher of the Year prize.
Top Headlines
