Anisa: The Leading Imitation Jewellery Brand Of 2024
Anisa is a self-funded venture, and the pride of ownership is shared equally among the founders, each bringing unique marketing expertise to the table.
New Delhi (India), January 12: Beelom Media Private Limited, founded by a team of passionate marketers from diverse industries, proudly introduces Anisa – a brand committed to redefining the imitation jewellery landscape in India. Established in January 2023 and launched its website in November 2023, Anisa aims to make high-quality imitation jewellery accessible to all.
Vision and Roadmap:
Anisa envisions providing top-notch imitation jewellery at affordable prices, and their journey began with the launch of their website. Looking ahead, Anisa has exciting plans for 2024, starting with special offers for Valentine's Day and a series of events throughout the year.
What makes Anisa different from its competitors?
Anisa stands out in the market with several key attributes:
- High-Quality Jewellery: Crafted with precision to ensure durability and aesthetic appeal.
- Anti-Tarnish Jewellery: Anisa guarantees long-lasting brilliance by using materials resistant to tarnishing.
- Affordable Price: Striving to make fashion accessible to all, Anisa offers competitive and pocket-friendly prices.
- Fastest Shipping: With a commitment to customer satisfaction, Anisa ensures swift and reliable delivery.
- 24x7 Customer Support: Anisa values its customers, providing round-the-clock support to address queries and concerns.
Anisa's Vision: Transforming the Imitation Jewellery Industry with Quality, Affordability, and Market Leadership
Anisa's goal is to challenge the monopoly held by industry giants by offering higher-quality products at more affordable prices. Additionally, Anisa plans to secure the maximum market share in the imitation jewellery segment in India. Their commitment to quality, affordability, and customer satisfaction positions them as a formidable player in the industry.
Funding and Ownership:
Anisa is a self-funded venture, and the pride of ownership is shared equally among the founders, each bringing unique marketing expertise to the table. With 100% share capital distributed among the co-founders, Anisa is driven by a collective vision.
Availability:
Anisa products are easily accessible through their website, anisa.co.in. Additionally, Anisa has expanded its presence on popular e-commerce platforms, including Amazon India and Flipkart. Excitingly, Anisa is set to make its debut on Messho, extending its reach even further.
Anisa's Approach to Marketing and Wider Presence
Anisa has adopted a comprehensive marketing strategy aimed not just at big cities (Tier 1) but also extending to smaller towns (Tier 3). With a special focus on catering to female customers, the brand is dedicated to empowering women of diverse backgrounds, encouraging them to showcase their unique styles with confidence.
Anisa's beautiful jewellery pieces will soon be accessible on various popular shopping platforms, including well-known names such as Amazon, Flipkart, Nykaa, Nykaa Fashion, Myntra, Ajio, Tata Cliq, Ferns N Petals, Zivame, Reliance Trends, Pantaloons, and more. This broad availability ensures that customers from any location can effortlessly discover and acquire their favourite jewellery, enhancing the accessibility and convenience of the shopping experience.
Anisa's journey is a testament to the founders' commitment to making high-quality imitation jewellery a staple in every Indian household. With a clear vision, competitive pricing, and an unwavering focus on customer satisfaction, Anisa is poised to become the go-to brand for those seeking stylish and affordable imitation jewellery in India.
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