Shah Rukh Khan And Suhana Pose As Models For Aryan's Clothing Line, Fans Call Products 'Very Pricey'

New collection of D'YAVOL X with father Shah Rukh Khan and sister Suhana Khan as models was recently unveiled by Aryan Khan.

Shah Rukh Khan and Suhana Khan pose as models for Aryan's apparel line D’Yavol X new collection.

Source : Shah Rukh Khan/Instagram.

New Delhi: Fans were astounded by the "ridiculously high" prices when D'YAVOL X, Aryan Khan's upscale clothing company, launched in 2023. New collection with father Shah Rukh Khan and sister Suhana Khan as models was recently unveiled by Aryan, and some social media fans are still talking about the'very pricey' jackets and other D'YAVOL X apparel. 

Suhana Khan showed off a denim jacket from D'YAVOL X's most recent collection in a recent image that the brand posted on Instagram on Sunday, while Shah Rukh Khan posed in a black T-shirt.

Sharing the prices of the collection, a user commented, "Price list... 1) duck taped [white colour] (only girls) ₹15,000. 2) Nocturnal[black colour] (only girls) ₹16,000. 3) Mickey drip [white colour] (boys and girls) - ₹21,000. 4) Blackout [black colour] (boys and girls) ₹21,500. 5) Knight Walker [black colour] (boys) ₹35,000. 6) Deep pockets [black colour] (girls) - ₹35,000. 7) X RAY [white colour] (boys and girls) ₹40,000. 8) Killing smokers [black colour] (boys and girls). ₹41,000. 9) Signature X denim jacket [denim colour] (boys and girls) ₹1,00,000.”

 

 

 

 

 

 

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A post shared by D'YAVOL X (@dyavol.x)

Fans' Reactions

Reacting to the 'price list', an Instagram user wrote, "Very expensive! I cannot afford it..." Another wrote, "Just the brand name if it didn't have Shah Rukh attached, all of these clothes would sell for under ₹1000." Another also said, "Why are these clothes so expensive?" One also wrote, "Sir, I have to take a bank loan to buy your clothes... Can you please give some discount?"

However, some fans defended the pricing. One wrote, "Shah Rukh Khan has entertained us for years. We will pay extra money to buy these clothes." A fan also praised Suhana and Shah Rukh's photo, writing, "The daughter has taken after her father and how." Another said, "Elegance personified."

For the first time, Shah Rukh Khan responded to the price of his son Aryan Khan's apparel line, D'YAVOL X, in May of last year. Following the brand's introduction, many remarked that the pricing were "ridiculously expensive."