Apple Store: What Makes The iPhone-Maker's Official Outlets Different From Other Retail Shops

Apple has launched two brand new official outlets — Apple Stores — in India. Apple BKC (Mumbai) opened on April 18. Apple Saket (Delhi) is set to open on April 20. Here's why Apple Stores stand out:

Apple CEO Tim Cook during the opening of India's first Apple retail store at BKC, in Mumbai

Everything about an official Apple Store is designed and managed by Apple, unlike the franchise stores that we see in India. Apple's obsession with design is well-known. The store features spectacular designs and the use of materials you do not normally associate with showrooms. It even becomes a tourist attraction spot. (Image Source: PTI)

The interiors of an Apple Store are very different from your run-of-the-mill showroom. Products are on display in a simple and understated layout, which is designed not only to show products at their best but also to be accessible to the differently abled. (Image Source: PTI)