Apple could be bidding farewell to its long-standing “SE” branding, with reports suggesting that the next iPhone SE model may come with a new name — iPhone 16e. The upcoming model, expected to launch in 2025, could undergo a major redesign and align itself more closely with Apple’s flagship lineup.
A Fresh Look For iPhone SE
For years, the iPhone SE series has been synonymous with its dated design — thick bezels, a physical Home Button, and compact frames. The current iPhone SE continues to follow this aesthetic, but that might change significantly with the next model. Rumours point to the iPhone SE 4 borrowing the iPhone 14’s edge-to-edge display, replacing the old-school look with a more modern design.
Additionally, reports suggest that the new device could integrate features like Apple Intelligence, Apple’s AI-powered tools, which are exclusive to higher-end models. With such significant upgrades, Apple may no longer see the SE branding as fitting.
ALSO READ: Apple Intelligence Falsely Attributes Fake News To BBC, Broadcaster Files Complaint
Why 'iPhone 16e' Makes Sense
According to a post by Fixed Focus Digital on Chinese microblogging platform Weibo, Apple could rebrand the next iPhone SE as the iPhone 16e. While the name may seem unusual at first, it could help Apple position the phone as part of its upcoming iPhone 16 lineup. This strategy mirrors competitors like Google and Samsung, which offer “lite” versions of their premium devices — such as the Pixel A-series or Samsung’s FE lineup.
The “16e” moniker would signal that the phone delivers modern features without the hefty price tag of flagship models. It could also give Apple an opportunity to refresh the image of its affordable iPhone series, shedding the perception of outdated designs.
The next iPhone SE — or iPhone 16e — is rumoured to feature a high-resolution single camera (similar to the iPhone 15), paired with a sleek design overhaul. By aligning it with the iPhone 16 series, Apple could make the phone more appealing to budget-conscious buyers who want contemporary features.
While Apple has yet to confirm any details, the potential name change signals a strategic shift for its affordable iPhone lineup. Whether it’s called the iPhone SE 4 or the iPhone 16e, one thing seems certain — Apple is finally ready to give its budget offering a modern makeover.
