IIM Bangalore Launches New Digital Course On New Age Business Model

IIM Bangalore has announced a new Massive Open Online Classes (MOOC) course on "New Age Business Models".

Indian Institute Of Management, Bangalore.

Source : IIM Bangalore

Bangalore: IIM Bangalore has announced a new Massive Open Online Classes (MOOC) course on "New Age Business Models" under IIMBx- a digital initiative of the institute. This short-term course is a six weeks online program offered through SWAYAM, a portal of the Ministry of Education to help learners to gain a deeper understanding of new business models. This course has been curated for the Undergraduate and Postgraduate students of Business Management, Working Professionals, Budding entrepreneurs, and Business Owners and will be free of cost for the learners. 

IIMBx's new course will provide a platform to learn about emerging new business models covering Platforms , Marketplaces , Aggregators , D2C ( Direct To Consumer) Businesses. The Course will also provide an access to the learners for exclusive  lectures  from Vijay Shekar Sharma – Founder and CEO Paytm, Ananth Narayan – CEO and Founder Mensa Brands, Arun Narayan – Vice President Tanishq, Vikram Vaidyanathan – Managing Partner Matrix Partners amongst others. The program’s pedagogy is a combination of Video lectures, Case studies, Quizzes, Self-Assessment and discussion forums that will help learners to understand nuances about business models, and how new-age companies operate and succeed.

The program is designed by Professor K Ganesh, adjunct faculty at IIMB and a seasoned entrepreneur with a proven track record of launching and exiting 4 successful ventures including Bigbasket, Tutorvista, Portea, Bluestone.com etc. He is also the founder and partner at GrowthStory, a leading venture builder platform that incubates and promotes new ventures and entrepreneurs. While the course will begin from 29th January 2024, the last date for Enrollment is February 29, 2024. https://onlinecourses.swayam2.ac.in/imb24_mg57/preview

Rishikesh T Krishnan, Director of IIMB said, “At IIM Bangalore, we leverage online education and technological advancements to extend the reach of management education. We are democratizing access to premium educational resources through our partnerships with three dynamic platforms – edX, IIMBx, and SWAYAM. As the national coordinators for SWAYAM, our commitment is unwavering in our efforts to develop and offer many courses that cater to hundreds of thousands of learners. These learners, hailing from various regions across the country, may otherwise not have the financial means or opportunity to experience education at prestigious institutions.”

 

She added: ''We are happy to introduce our latest offering, the 'New Age Business Model' course, meticulously designed and presented by serial entrepreneur K. Ganesh. This course embodies our vision of making top-tier education accessible to all, thereby nurturing a more inclusive and educated society.''