Twitter Shutting Down Revue, Its Newsletter Platform Acquired In 2021

Twitter is pulling the plug on Revue, which is its newsletter product, days after the company's new boss Elon Musk expressed interest in buying Substack.

Twitter is pulling the plug on Revue, which is its newsletter product, days after the company's new boss Elon Musk expressed interest in buying Substack, an online publishing platform, the media has reported. Twitter purchased Revue in January 2021 for an undisclosed amount. Revue newsletter platform helped writers monetise their accounts following by integrating their newsletters directly into the Twitter timeline.

As spotted by social media expert Matt Navarra, Revue, in a message sent to writers announced: “We'll cut to the chase: from January 18, 2023, it will no longer be possible to access your Revue account. On that date, Revue will shut down and all data will be deleted. This has been a hard decision because we know Revue has a passionate user base, made up of people like you."

Musk has also announced that Twitter will be making a change to the character limit and increasing it to 4,000 characters from 280. Lengthier tweets do not necessarily make up for the features that users will no longer access from Revue.

Earlier this week, Musk confirmed that Twitter is finally adding the ability to increase its character limit from the current 280 characters to 4,000. While replying to a question asked whether the rumoured plans of the micro-blogging platform to increase the character limit were true, Musk replied: "Yes" without providing additional information or a timeline of when the feature will be made available to the users.

To recall, a hike in the character limit of tweets has been imminent since last month. Earlier on November 27, when Twitter boss and tech billionaire Musk shared pictures of slides from a "company talk", a user suggested a 420-character limit for tweets. To that, Must responded: "Good idea."

One of the main differentiators between Twitter and other social media platforms has been character restriction. Twitter was referred to as a "micro-blogging service" primarily because of its character limit of 140 (for any tweet). However, in 2017, the character limit was eventually increased to 280 characters.