CB Shine First To Surpass 70 Lakh Sales Milestone In Its Class, Claims Honda

The bikemaker also claims that the CB Shine is the only 125cc motorcycle to be among the top four best selling bikes in India

Honda’s popular 125cc motorcycle, the CB Shine has surpassed 70 lakh sales since its launch in 2006. The motorcycle had registered 50 lakh sales till 2017 and in just a year, it has racked up another 20 lakh. According to the manufacturer, the CB Shine range is the only one from the 125cc segment to be among the top four best selling motorcycles in the country.

The brand claims to lead the 125cc segment with a market share of 51 per cent registering a growth of 10 per cent, in contrast to a 2 per cent drop in the segment otherwise. The Shine range includes two models - the CB Shine and the CB Shine SP. Both the motorcycles share a 124.73cc single-cylinder air-cooled engine which produces 10.3PS of power at 7500rpm and 10.3Nm at 5500rpm. However, the former gets a 4-speed gearbox, whereas the latter comes with a 5-speed transmission. Braking is courtesy 130mm drum units on both ends with an optional 240mm front disc, with Combi Brake System (CBS) as standard. Chief rivals of the motorcycle include the Bajaj Discover 125, Hero Super Splendor, Hero Glamour and Yamaha Saluto 125.

Last month, the Honda Grazia reached 2 lakh sales milestone, and Honda also introduced special festive schemes apart from a new Digital Customer Loyalty Programme. Here’s Honda’s statement regarding the Shine’s achievement:

Press Release

Honda’s CB Shine crosses 70 lakh sales milestone ahead of Diwali - Kya Shine Hai!

India’s No.1 selling 125cc motorcycle takes festivities further

Only 125cc motorcycle to embrace 70 lakh customer base

Every second 125cc customer in India now shines with Honda’s CB Shine brand*

New Delhi, October 31, 2018: Taking further its ever-growing leadership in 125cc motorcycle segment, Honda Motorcycle and Scooter India Pvt. Ltd. today celebrated yet another milestone. Creating a new record, Honda’s CB Shine motorcycle series crossed over 70 lakh customer base.

India’s No. 1 selling 125cc motorcycle brand – CB Shine is the only 125cc motorcycle brand to be in the Top 4 selling motorcycles of the country. With its Shine series, Honda is the market leader in125cc motorcycle segment with 51% market share & also registered a 10% growth against 2% dip in the segment.

Commenting on this achievement, Mr. Yadvinder Singh Guleria, Senior Vice President - Sales & Marketing, Honda Motorcycle and Scooter India Pvt. Ltd. said, “Honda is thankful to our 70 lakh customers who’s trust on the ride of Shine over a legacy of more than a decade, has made the it the No.1 choice in the 125cc executive motorcycle segment. Shine’s outstanding performance together with the innovation of Combi Brake System (CBS) with equalizer differentiates it from other offerings in the segment. Achieving this milestone ahead of Diwali is a great encouragement for us & we are all prepared to fulfil the ever growing expectations of our customers this festival!”

Premium 2018 Edition Upgrade

The Honda CB Shine is powered by a 124.73 cc air-cooled, single-cylinder engine boosted by Honda Eco Technology (HET). Producing 10.16 BHP at 7500 rpm and peak torque of 10.30 Nm at 5500 rpm. The CB Shine with enhanced premium looks is available in 6 colour variants. The motorcycle comes with combination of new graphics with premium 3D emblem that generates a modern look. The long seat helps in comfortable and enjoyable riding. Equipped with Chrome Carburettor Cover, the motorcycle shines over the road.

Wings of Joy Offer

This festival you can take home your favourite motorcycle with an assured gift of FREE membership of ‘Honda Joy Club’ & stand a chance to win exciting prices like LG LED TV, Samsung Smartphones, Sony earphones etc. under the ‘Wings of Joy’ festive Lucky Draw. You can also win Maha Joy & Bumper Joy rewards i.e. Honda Brio car & Honda Amaze car!

CB Shine – All the way Shining to No.1 position in 125cc segment

2006:  Launched in India with the unique Optimax technology

2008:  CB Shine becomes No. 1 selling 125cc motorcycle within 2 years of its launch

2010:  Achieves 10 lakh happy customers in 54 months since launch

2013:  Every third 125cc motorcycle sold in India is CB Shine

2014:  Jumps to 30 lakh sales mark with 33% market share in the segment

2015:  Sales grow 14% which is faster than 1% growth of 125cc motorcycle segment. Combi Brake System(CBS) introduced in CB Shine.

2017:  Becomes first 125cc motorcycle to reach 50 lakh unit sales milestone

2018:  Creates new record with 70 lakh unit sales milestone. Every second 125cc motorcycle sold is CB Shine.

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