Mission Start Ab Trailer: 10 Entrepreneurs And A Dream Of Becoming India’s Next Potential Unicorn
Prime Video on Tuesday unveiled the trailer of its upcoming competitive reality series – Mission Start Ab. Mission Start Ab is a first-of-its-kind series that celebrates innovative, grassroots ideas.
New Delhi: Prime Video on Tuesday unveiled the trailer of its upcoming competitive reality series – Mission Start Ab. Mission Start Ab is a first-of-its-kind series that celebrates innovative, grassroots ideas. The show evaluates 10 early-stage founders and entrepreneurs under the mentorship of three distinguished investors – investors Kunal Bahl (co-founder Snapdeal and Titan Capital), Anisha Singh (founder She Capital, founder and ex-CEO, MyDala), and Manish Chowdhary (co-founder WOW Skin Science).
During this competition, the competing founders also face challenges featuring prominent faces from the business and entertainment world such as Ritesh Agarwal (OYO), Rohit Shetty (Filmmaker), Riyaaz Amlani (Impresario Entertainment Hospitality), Zeenah Vilcassim (Zomato Live Entertainment), Nilesh Kothari (Trifecta Capital) and Saikiran Krishnamurthy (xto10x Technologies).
Executive Produced by Indrajit Ray, and directed by Srimanta Senguptta, this Endemol India production is written by Bhavesh Mehta, and hosted by Masaba Gupta and Cyrus Sahukar. The series is set to premiere on December 19.
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The trailer of Mission Start Ab, introduces audiences to the three top investors along with ten extraordinary early-stage founders. Each founder confronts formidable challenges that test their entrepreneurial mettle. Promising a ‘deal of a lifetime’ for the winner, the trailer heightens anticipation for the series launch on December 19 enticing viewers to discover the last-standing founders and potentially witness the birth of India’s next Unicorn.
“India is a land of billion-plus dreams, and these dreams encapsulate infinite possibilities. Mission Start Ab is a series that aims to fuel the dreams of an increasingly entrepreneurial India,” shared Aparna Purohit, head of Originals, India & Southeast Asia, Prime Video.
Elaborating on the role that series like Mission Start Ab can play in furthering the growth of India’s startup ecosystem, Shri Ajay Kumar Sood, Principal Scientific Adviser, Government of India said, "I am extremely happy to see Prime Video has developed episodes on the storyline shared by Office of PSA for future startups to learn through OTT on skill sets required to lead as founders of startups. Scalable capacity building can be achieved through such breakthrough interventions."
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