Rajkummar and Shraddha on Wednesday took to Twitter and shared a 59-second video.
The short clip showed a deserted town where no one is in sight, but in the bylanes on various walls there is a message, "O Stree, kal aana" ('Stree', come tomorrow).
A message in the end of the short clip read: "The film is based on a 'ridiculously' true phenomenon.
Helmed by Amar Kaushik, "Stree" is being backed by Maddock Films, jointly produced by Dinesh Vijan and Raj and DK.
The film is based on an urban legend set in a small village named Chanderi in Bhopal. Music-composer duo Sachin-Jigar have scored its album.