Dhanteras, or Dhanatrayodashi, stands as a revered Hindu festival observed on the thirteenth day of the Krishna Paksha, which corresponds to the dark fortnight in the month of Kartik according to the Hindu calendar. This year, the date falls on November 10. On this propitious occasion, people across India partake in the age-old tradition of acquiring gold or silver, a practice believed to invite prosperity and good fortune.
Gold possesses profound cultural and financial importance in Indian society. It symbolizes wealth, purity, and financial stability. Dhanteras is synonymous with the act of purchasing gold jewellery or gold coins, a gesture that serves as an investment, a symbol of good fortune, or as part of a cherished tradition. Here are several reasons why buying gold on Dhanteras is considered a meaningful act:
Auspicious Occasion: Dhanteras is attributed to the emergence of Goddess Lakshmi, the Goddess of Wealth, from the ocean during the churning of the milky sea. The purchase of gold on this day is believed to invoke the blessings of Goddess Lakshmi, ushering in wealth and prosperity into the household.
Wealth Accumulation: Gold stands as a reliable and secure investment. Its value tends to appreciate over time, making it an astute choice for accumulating wealth. By investing in gold on Dhanteras, individuals uphold tradition while making a prudent financial decision that may yield long-term financial gains.
Cultural and Traditional Significance: Dhanteras holds deep-rooted cultural and traditional importance in Indian society. It is believed that buying gold on this day wards off malevolent forces and attracts good fortune. For many families, the act of purchasing gold on Dhanteras is customary, preserving their heritage and venerating age-old customs.
Adornments and Accessories: In addition to its fiscal aspect, gold is cherished for its aesthetic appeal. Dhanteras presents an opportunity to acquire exquisitely crafted gold jewellery, allowing individuals to embellish themselves or their beloved ones. Gold jewellery symbolizes status, elegance, and grace, and procuring it on Dhanteras is a way to celebrate beauty and refinement.
Gift-Giving: Dhanteras serves as a time for jubilation and the exchange of thoughtful tokens with family and friends. The acquisition of gold coins or gold jewellery makes for splendid and precious gifts, signifying love and bestowals for the recipient.
Emotional and Sentimental Value: Gold often holds sentimental value, invoking treasured memories such as weddings and special events. The purchase of gold on Dhanteras not only bolsters one's financial portfolio but also bears emotional significance, making it a meaningful investment.
For those contemplating the acquisition of gold on Dhanteras 2023, the auspicious timings for such acquisitions commence at 12:35 PM. on November 10 and conclude at 01:57 PM on November 11, 2023, as per the Drikpanchang website.