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Micromax To Launch Affordable 'In' Series Smartphones

By : ABP News Bureau | Updated : (IST)

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Domestic electronics brand Micromax on Friday unveiled a new smartphone sub brand 'in' and will soon introduce a new range of products under the new sub-brand. To begin the re-entry into the smartphone segment, Micromax plans to invest Rs 500 crore and will build products from ground-up for the new-age consumers in the country, the company said in a statement.

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