Hoardings are a common sight on the streets, but how they grab your attention from other advertisers sets them apart. From the message written on it to the colour scheme and design, everything has to be appealing to the viewers. Therefore, prominent companies spend immense time and money in research and development (R&D) in order to make their product stand out from others. Flipkart, the Indian e-commerce company did exactly that by coming up with a simple but incredible billboard idea that has gone viral on the internet.


The picture posted by Pranav Mailarpawar shows renowned brands like Samsung, Puma, ASUS, Sony, Campus, Selection Plus sharing the space alongside Flipkart at a busy marketplace. The Flipkart hoarding read "There are 7 ads around us. Har ad me jo dikhta hai, wo Flipkart pe milta hai!". This  message immediately caught the attention of viewers for being simple and impactful at the same time.






Since being shared, the post has amassed close to 8 lakh views, 35k likes and tons of comments.


"When you don't really need to market yourselves," commented one user on the post.






"This is peak of copywriting and advertising creativity," wrote another user on seeing the post.






While another wrote, "first class marketing with third class customer support will lead nowhere".






"And it’s definitely easier to read and focus on than the rest," wrote a fourth.






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