Twitter Blue subscribers are getting the ability to post longer tweets as the company has increased the character count for a tweet to 25,000. It should be noted that the character limit has been increased only for paid Twitter users. To recall, soon after taking over Twitter, tech billionaire Elon Musk had said that the platform will allow users to monetise written content. Soon, Twitter Blue paid subscription was announced.
The company increased the character limit to 4,000 in February, later increasing it to 10,000 in April. Prachi Poddar, an engineer at Twitter, announced the change in a tweet last week: "We have increased NoteTweet (aka longform Tweet) limit from 10k to 25k characters. Enjoy longer NoteTweet and happy tweeting".
The company also made the change to its Twitter Blue page. "Want to Tweet more than 280 characters? Longer Tweets allow Blue subscribers to Tweet up to 25,000 characters. You can also compose longer Tweets in a Quote Tweet or reply," the company mentioned.
In addition to the extended character limit for tweets, Twitter Blue subscribers now have the ability to upload longer videos. The microblogging platform began allowing paid users to upload 60-minute 1080p videos in December last year. Meanwhile, Twitter is reportedly working to limit the number of direct messages (DMs) non-Blue users can send per day. Leaker Alessandro Paluzzi tweeted, "#Twitter is working to limit the number of DMs you can send per day before having to sign up for @TwitterBlue."
According to the screenshot shared by the leaker, after reaching the limit, non-Twitter Blue users will receive a message titled "Get verified to send more messages".
Meanwhile, a group of employees at Twitter recently has filed a lawsuit against the social media company, alleging that it has failed to honour its commitment to pay out 2022 bonuses. Despite promises that these bonuses would be paid at 50 per cent of the target amounts, Twitter has allegedly refused to do so, according to the lawsuit filed in a San Francisco federal court, as reported by Bloomberg. The lawsuit claims that Twitter operates an annual cash performance bonus plan that was scheduled to be distributed before Elon Musk's acquisition of the company in October.
Since Musk's acquisition, Twitter has undergone significant challenges. The platform has experienced a decline in advertising revenue, losing more than half of its income, as brands have expressed concerns about the site's ability to effectively remove violent, pornographic, and hateful content.