Humane, a star-tup created by former Apple designers Bethany Bongiorno and Imran Chaudhri, unveiled its maiden product late on Thursday: a $699 lapel pin. Humane AI's cutting-edge device is intended to be attached to a shirt or blouse -- a form factor that the firm aims to popularize among non-law enforcement individuals, much like the widespread use of wireless earbuds or smartwatches. According to the start-up, " it is the first wearable device and software platform built to harness the full power of artificial intelligence (AI)".


The company imagines a world without a mobile phone with its new device.


Called Ai Pin, the device marks a new beginning for personal consumer technology. As per the company, it is offering users the ability to take AI with them everywhere in an entirely new, conversational and screenless form factor. Ai Pin will be available to order in the US from November 16, starting at $699 for the complete system.


Humane AI Pin Colours


Ai Pin comes in three colour options: Eclipse, Equinox, and Lunar, and boasts a unique two-piece design, consisting of the main computer and a battery booster. These are connected magnetically and power wirelessly through clothing and apparel, enabling you to wear Ai Pin in a variety of ways. With its perpetual power system, users can hot swap the battery booster on-the-go, ensuring uninterrupted usage and all-day battery life.


“Ai Pin is the embodiment of our vision to integrate AI into the fabric of daily life, enhancing our capabilities without overshadowing our humanity. We are proud to finally unveil what we and the team at Humane have been working on for the past four years. For us, Ai Pin is just the beginning," Imran Chaudhri and Bethany Bongiorno, Co-Founders, Humane, said in a statement.


The Ai Pin claims to redefine how we interact with AI.


"Speak to it naturally, use the intuitive touchpad, hold up objects, use gestures, or interact via the pioneering Laser Ink Display projected onto your palm. The unique, screenless user interface is designed to blend into the background, while bringing the power of AI to you in multi-modal and seamless ways," Humane AI noted.