Samsung is taking action against the usage of generative AI services on company-owned devices, as well as non-company-owned devices running on internal networks. This comes after internal and sensitive data from Samsung was accidentally leaked to ChatGPT. As reported by Bloomberg, the ban will also apply to generative AI services such as Microsoft's Bing, and Google's Bard. The restriction will be temporary and will last until Samsung develops security measures to create a secure environment for safely using generative AI to enhance employees' productivity and efficiency.


The South Korea-headquartered tech firm is said to be developing its own in-house AI tools for software development and translation.


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This rule will only apply to devices issued by Samsung to its workers, meaning consumers and others that own Samsung phones, laptops, and other connected devices would not be impacted. It's not clear when the ban will take effect. Samsung did not immediately respond to a request for comment.


According to a memo seen by Bloomberg, Samsung initially allowed employees at its device solutions division to use generative AI from March 11. In the aftermath of a data leak, Samsung also asked staff using generative AI tools elsewhere "not to submit any company-related information or personal data" that could disclose its intellectual property. One of the issues that Samsung noted is that it is difficult to "retrieve and delete" the data on external servers, and the data transmitted to such AI tools could be disclosed to other users.


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OpenAI's generative AI chatbot ChatGPT has gained massive popularity worldwide since its launch last November. However, there have been potential violations of data privacy, copyright violations, and inaccuracies in ChatGPT's responses. Major banks, including Bank of America, Citi, Deutsche Bank, Goldman Sachs, Wells Fargo, and JPMorgan, are among the other businesses that have recently restricted employees' use of ChatGPT. OpenAI has been working to address some of the more controversial issues to remove some of the more high-profile bans.