Following successful beta testing, Adobe has unveiled its latest Adobe Express app, now available to all users. This innovative app features Firefly generative AI and empowers users to craft engaging content for social media, videos, flyers, logos, and various media materials. By leveraging Adobe's advanced generative AI capabilities, this app provides an accessible platform for creating content directly from smartphones and web browsers.
Adobe highlighted numerous practical applications for the app and its AI features. Users can effortlessly generate promotional videos, design logos and business cards, edit flyers, and even schedule posts on platforms like Instagram and TikTok. Professionals can seamlessly integrate their Illustrator and Photoshop assets into the app for streamlined content production.
With a wide array of templates at users' disposal, the Adobe Express app enables creative customisation with music, video clips, images, animations, captions (supporting over 100 languages), and more.
Adobe said, "Video timeline, layer timing and support for 4K video features make it simple to create social-first videos from anywhere."
What All Can Firefly AI
With Text to Image, users can generate images using Firefly AI. Additionally, Generative Fill empowers users to manipulate objects or individuals by adding, replacing, or removing them based on text prompts. Text Effects offers creative styling options to enhance the visual appeal of text elements. Text to Template functionality enables the creation of customizable templates using text inputs, leveraging Adobe's resources such as fonts, music, photos, and AI-generated images.
Moreover, Adobe Express features Quick Actions like background removal, QR code generation, video trimming, content scheduling (for planning, previewing, and scheduling posts), and more.
The new Adobe Express app is globally "available for free" in multiple languages on supported Android and iOS devices. Users can download the app from the Google Play Store or Apple App Store.
It's important to note that certain features may be restricted in the free version. The app's beta version was initially launched in March 2024, garnering a significant response from users.