Ferrari's New EV, Luce, Was Shaped By The Same Mind That Designed Your iPhone
Jony Ive once changed how the world looks at phones.
Former Jony Ive helped design Ferrari’s first electric vehicle, the Luce, alongside Marc Newson’s LoveForm collective, giving the EV a futuristic and minimalist look.
The Ferrari Luce breaks tradition with a smooth, Apple-inspired design language, featuring hidden rear taillights, retractable handles, and a cleaner body style unlike classic Ferraris.
Unlike Ferrari’s usual two-door supercars, the Luce is a four-door, five-seat EV, making it one of the most practical and family-friendly Ferraris ever created.
Inside, Jony Ive’s influence is clear with Samsung OLED displays, a rotating touchscreen, premium glass and aluminium finishes, and a tech-heavy cabin inspired by modern luxury gadgets.
Ferrari still avoided an all-touchscreen setup by keeping physical controls, including a glass gear selector, steering toggles, and traditional-style driver controls for a sporty feel.
The Ferrari Luce delivers massive performance with 1,035 horsepower, four electric motors, 0-100 km/h in 2.5 seconds, and a top speed of 193 mph.
The Luce enters a tiny electric supercar market, competing with models like the Porsche Taycan Turbo GT, while Ferrari continues pushing EV plans despite rivals slowing down.