The new cover picture says "today we proudly celebrate International Women's Day."
The arches have reportedly been flipped upside down only at one point in the US and the logo will be flipped on all its social media portals.
However the action sparked a debate on social media with people asking it to actually pay more wages to female employees rather than flipping the logo.
In a statement to the press McDonald's Global Chief Diversity Officer Wendy Lewis said: "In celebration of women everywhere, and for the first time in our brand history, we flipped our iconic arches for International Women's Day on March 8 in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants."