Maruti Dzire Top Selling Sub-4m Sedan In June 2018; Honda Amaze, Tata Tigor Sales Fall

The Dzire is the best selling sub-4m sedan but which is the second best? Let's find out

The overall sales of the sub-4m sedan segment saw a marginal MoM drop of 0.27 per cent in June 2018. There are seven different cars in the segment to choose from; however, three of these seven cars -- Maruti Dzire, Honda Amaze and Hyundai Xcent -- contribute nearly 87 per cent of the total segment sales. Here are the sales numbers.

	June 2018	May 2018	MoM Growth (%)	Average sales (6 months)
Maruti Suzuki Dzire	24465	24365	0.41	23407
Honda Amaze*	9103	9789	-7.0	3896
Hyundai Xcent	4199	3673	14.32	3486
Tata Tigor	2674	3071	-12.92	2741
Ford Aspire	1246	601	107.32	1315
Tata Zest	972	1178	-17.48	1243
Volkswagen Ameo	798	900	-11.33	924
Total Sales	43457	43577	-0.27	37012

* Second-gen Amaze was launched in May 2018

Takeaways

• The Dzire continues to be the segment leader with monthly sales of around 24,000 units. Its monthly sales has also gone up by 0.41 per cent over the last month.

• The Amaze manages to continue in the second spot with monthly sales of around 9,000 units. It did 9000+ sales in May 2018, its launch month, as well. It will be interesting to see if the Amaze continues to remain close to the 10k monthly sales mark in the coming months as well or not. Related: 2018 Honda Amaze Vs Maruti Dzire: Variants Comparison

• The Aspire posted a big growth in sales. The reason could be attractive discounts on offer to clear stock of the pre-facelift Aspire. Ford is expected to launch the Aspire facelift in India this year with a new Dragon series petrol engine. We also expect a new automatic transmission (same as on the EcoSport) to be added to the mix.

• 6 months sales trend:  Where the Dzire continues to dominate the chart with average sales of 23407 units, the Amaze and Xcent come second and third with very similar figures of 3896 units and 3486 units. The significant difference between the Amaze’s six-month average and current monthly sales is not surprising. Until the second-gen Amaze was launched in May 2018, the first-gen model managed sales of sub-1000 units in the month of February and March and 0 units in April. We expect the Amaze to remain in the second spot for some more time.

• 2018 Honda Amaze Vs Hyundai Xcent: Variants Comparison

YoY Market Share

	June 2018 (%)	June 2017 (%)	YoY Growth(%)
Maruti Suzuki Dzire	56.29	50.74	+5.55
Honda Amaze	20.94	5.02	+15.92
Hyundai Xcent	9.66	14.42	-4.76
Tata Tigor	6.15	6.71	-0.56
Ford Aspire	2.86	7.92	-5.06
Tata Zest	2.23	9.1	-6.87
Volkswagen Ameo	1.83	6.05	-4.22

Takeaways

• Dzire is still the segment leader and has only gained market share in the last one year.

• Second-gen Amaze has taken over Xcent’s position in the market.

• Tigor has managed to remain consistent, with a marginal drop in share.

• Xcent, Aspire, Zest and Ameo have all lost ground.

 

Read More on : Dzire AMT

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