NEW DELHI: Several messages are going viral on the social media about a website that claims to calculate the dowry worth of prospective grooms in India. It has also faced flak for 'advising men' to ‘slog hard’ for their ‘dream dowry’, at a time when India is grappling with cases of dowry-related deaths.

Even more shocking are the parameters that the calculator takes into account before deciding what amount of dowry should a groom demand for.

The website caught the attention of Madhya Pradesh MP Jyotiraditya Scindia who tweeted to PMO and Ministry of Women and Child Development to look into the matter.

You will be further shocked to read the 'derogatory' options available for each of the questions.

When you click on the skin colour option , you will get options like “pitch black (not visible on a moonless night)” and “wheatish (Almost white. Would need some Fair n Lovely)”, apart from others like black, brown, white and fairy white.

In the caste section, all options from Baniya to Brahmin are available.

We tested the site and found that a prospective groom aged 25 years working as an IAS would get a dowry of Rs. 1 crore. A congratulatory message appeared on the screen reading:

“ Congratulations! Your current dowry rate is 1 Crore. Besides the cash amount, you are assured a lavish wedding, a land property (given you negotiate your price well), hefty and expensive jewelry, and even a foreign tour with your wife - all with your in-laws' hard earned money. Hasn't someone correctly said, "The best things in life are free"? Now, you can bask in the glory of your achievements. The day has arrived. All these years of hard work, and investment in education has finally paid off. You have made your parents proud. Bravo!”

To know who created this website and why it should be blocked, watch the latest episode of Viral Sach below: