With Deepavali around the corner, firecracker sales in Tamil Nadu are seeing a significant rise. However, the festive spirit is also becoming a target for scammers who are exploiting the season by offering seemingly irresistible deals on crackers. Industry insiders have reported that fraudulent operators are preying on unsuspecting buyers through deceptive online platforms, leading to multiple cases of scams being reported.
According to a report on IANS, numerous complaints have emerged regarding fake websites advertising deep discounts and lucrative offers on firecrackers. The Tamil Nadu Cyber Police has taken notice of the situation and issued a warning to the public about these fraudulent schemes. So far, 17 cases have been registered on the National Cyber Crime Reporting Portal (www.cybercrime.gov.in).
Deceptive Websites and Fake Ads: A Festive Trap
Police officials explained that scammers are creating fake websites that closely resemble legitimate online stores. They often advertise heavy discounts and "freebies" to attract customers. The modus operandi typically involves luring customers with enticing social media advertisements on popular platforms such as Facebook, Instagram, and WhatsApp, as per the report. These ads claim to offer significant markdowns on firecrackers, tapping into the festive enthusiasm and excitement.
Once potential victims are attracted, they are directed to websites that look genuine but are designed to collect payments and personal information. In some instances, scammers maintain communication through WhatsApp or phone calls, making the operation appear authentic.
Rising Concerns Amid Festive Cheer
The Tamil Nadu Cyber Crime Wing has urged the public to exercise caution while purchasing firecrackers online. Authorities have emphasised verifying the legitimacy of websites and avoiding offers that seem too good to be true. Shoppers are advised to look for secure payment gateways, check for proper website credentials, and report suspicious sites to the cyber police.
A senior officer with the cyber wing told IANS, “Scammers prey on festive sentiments, creating attractive advertisements that promise heavy discounts. Once they have secured payments, they disappear, leaving buyers empty-handed.”
The police have assured that efforts are being intensified to identify and take down fraudulent sites and that they are actively monitoring online activity to curb this rising menace.