"This show is on the women who sent the mission to Mars -- partly fictional keeping in mind the sacrosanct nature of ISRO," she had written.
Soon, some netizens pointed out the use of the wrong rocket in its poster.
Ekta, Joint Managing Director, ALTBalaji, tweeted on Wednesday: "Cannot use the ISRO rocket! Legal boundaries!"
In a statement ALTBalaji's spokesperson said, "Our upcoming show is a fictional adaptation of the real life heroes at ISRO who worked on Mangalyaan and set a major milestone putting India firmly on the global map. However, as a strategic call taken by multiple parties, we have gone down the fiction route for this show.
"Additionally, we are legally bound not to use actual names or images of either the people, objects or agencies involved. Keeping in mind our contractual obligations, publicity material of the show was designed," said the spokesperson.
Mars Orbiter Mission (MOM), the maiden interplanetary mission of ISRO, launched on November 5, 2013, entered the Martian orbit on September 24, 2014 in its first attempt.