Karan Johar's multi-starrer, mega-budget "Kalank" may have registered 2019's biggest opening day collection by garnering Rs 21.60 crore, but viewers took to the social media with a sea of memes taking on the film. Many took to social media to poke fun at the film and its makers with a series of hilarious memes. When not using the film’s dialogues to ridicule the plot and story of the film, others got creative by taking references to pop culture.
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"Bollywood is improving day by day now they are telling us the review of movie in title itself. First 'Zero' and now 'Kalank'," wrote one user.
The film's songs were also used to comment on the film, directed by Abhishek Varman.
Audience after watching Kalank. #KalankReview
Another wrote: "Audience after watching 'Kalank'. Tabah ho gaye."
Comparisons have been made of the scale and vibe of the film with Sanjay Leela Bhansali's brand of cinema.
But in one Twitter review, a user wrote: "When Karan Johar wants to become Sanjay Leela Bhansali, outcome is disaster."
Another connected the dots of the convoluted plot of "Kalank" to Karan's friendship with Shah Rukh Khan, whose last release "Zero" was a box office disaster.
"Karan Johar is a true friend. He made 'Kalank' so everyone would forget about 'Zero'."
Taking a dig at the cast, which includes Sanjay Dutt, Madhuri Dixit Nene, Sonakshi Sinha, Aditya Roy Kapur, Alia Bhatt, Varun Dhawan and Kunal Kemmu, one user wrote: "'Kalank' is a hyper nepotism packed product and too overrated."
According to IMDb, "Kalank" managed only a 2.7 rating out of 10, based on feedback of over 2,300 viewers.