BigBasket became the talk of the town recently not for its products rather its social media interactions. A customer took to social media to praise the company for offering a creative product combination on its e-commerce platform, however, the firm’s response raised some eyebrows.


Amirtha Murugesan took to social media platform X, formerly known as Twitter, and expressed her appreciation for the company for offering sanitary products in combination with ice cream. She shared a pic from the company’s ecommerce platform and lauded it for thinking creatively in pairing the two products for the customers.






Many individuals expressed appreciation for the innovative combination, calling it a thoughtful gesture. One of the users said, “this combo pack is the e-commerce version of "I feel you girl"." While another said, "Oh man, this combo has unbeatable problem solving capability."


However, in response, the company apologised to the user, resulting in some confusion amongst Netizens. "We regret the inconvenience caused. Could you please help us with your registered contact number via DM? We'll do our best to sort this issue out," the company said in a response to the post.






Users were quick to point out the error but also found humour in the whole situation. One user commented, “Bot life is so awkward”, while another raised questions on the firm’s response. One individual said, "When they're so used to handling complaints, the default template turns to "Sorry"." The incident brought some attention to the occasional problems associated with automated customer service.


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