New Delhi (India), April 6: Tru Hair & Skin, a revolutionary hair and skincare brand, has made a significant move towards corporate social responsibility (CSR) activities by partnering with Humanity Foundation India to support women's hygiene in rural areas.
The brand, which is known for ancient science with modern technology, has taken a unique initiative to provide menstrual cups to girls in rural areas for every purchase of menstrual cups that happens on its website. This move is aimed at promoting women's hygiene and health in areas where access to proper menstrual hygiene products is limited.
Besides this, they have been donating 5% of every purchase made on the website to rural kids’ education as well. To date, in the last 2+ years, they have funded the education of hundreds of underprivileged children.
Tru Hair & Skin believes that it is essential to give back to society, and this initiative is a step towards fulfilling its commitment to social responsibility. The brand's mission is to provide affordable and effective hair and skincare products that not only make people look good but also feel good about themselves without burning a hole in their pockets.
Through this partnership with Humanity Foundation India, Tru Hair & Skin hopes to make a meaningful impact on the lives of young girls in rural areas. The menstrual cup is a sustainable and long-term solution that not only provides a hygienic option but also helps to reduce waste and promote eco-friendly practices.
Speaking about the initiative, a spokesperson for Tru Hair & Skin said, "We believe that every woman has the right to access safe and effective menstrual hygiene products. Through our partnership with Humanity Foundation India, we hope to make a positive impact on the lives of girls in rural areas and promote sustainable practices."
By focusing on women's hygiene, the brand has shown that it is not just concerned about beauty but also cares about the overall well-being of its customers and society as a whole.
Tru Hair & Skin's partnership with Humanity Foundation India is a step towards creating a more sustainable and equitable future, and the brand encourages its customers to join this movement by purchasing menstrual cups from its website.