In a recent announcement, Twitter's owner, Elon Musk, confirmed that the popular social media platform will undergo a rebranding as 'X,' and its iconic blue bird logo will be replaced with the new 'X' logo. The CEO of the micro-blogging application, Linda Yaccarino, expressed her excitement for the future of 'X,' stating that it will usher in a state of unlimited interactivity, focusing on audio, video, messaging, and payments/banking. This transformation aims to create a global marketplace for ideas, goods, services, and opportunities.
Yaccarino emphasised that 'X' will leverage the power of AI to connect people in previously unimaginable ways. The team behind the platform has been encouraged by the continuous support from both fans and critics, urging them to think bigger and innovate faster. With the rapid launch of new features over the past eight months, 'X' has already begun to take shape, but this is just the beginning of their journey, Yaccarino said in a tweet thread.
The CEO also assured everyone that this transformation has no limits, and 'X' will strive to become the ultimate platform that can cater to diverse needs. Both Elon Musk and Linda Yaccarino are eager to collaborate with their teams and partners to bring 'X' to the world.
Elon Musk revealed that the parent company of Twitter will now be known as the 'X Corporation.' In addition, the domain 'X.com' has been redirected to 'Twitter.com.' The new 'X' logo has already gone live on Musk's display photo, and is expected to soon be more prominently visible across the platform, signifying the official transition.
To involve the community in the rebranding process, Musk took to Twitter to poll his millions of followers, asking whether they would prefer a change in the site's colour scheme from blue to black. He even shared a stylised 'X' against a black outer space-themed background to illustrate the potential change.
The microblogging platform's shift toward "unlimited interactivity" and diverse offerings signifies a promising step towards a new era of global connectivity and engagement.
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