Samsung Galaxy Unpacked Event: Samsung has kicked off the Samsung Galaxy Unpacked event, and it has started the launch with the unveiling of the upgrades to Galaxy AI. The Galaxy Unpacked event will also witness the launch of the Samsung Galaxy S25, Samsung Galaxy S25 Plus, and Samsung Galaxy S25 Ultra.
Samsung Galaxy AI will now bring a new widget, 'Now Brief' which will proactively share information/schedule on the lock screen. It will also allow you to track live scores of sports matches.
Galaxy AI Additions & Improvements
If you thought that Galaxy AI couldn't get any smarter, then now you will be able to talk to your Galaxy S25 to find a photo, for instance, of a dog in a red coat. “The Galaxy S25 series delivers true modality. It is a dramatic transformation of how users interact with devices.”
You will now be able to access Galaxy AI in just one press. All you will have to do is to just press and hold the side button on the Galaxy S25 series to activate Gemini and perform seamless interaction across Samsung and Google apps, plus third-party apps such as Spotify.
The Circle to Search feature has been enhanced to identify songs playing in the background effortlessly. Leveraging generative AI, it simplifies the process of exploring memes and other content with just a single gesture. Additionally, Circle to Search now swiftly detects phone numbers, email addresses, and URLs displayed on your screen, enabling you to make calls, send emails, or visit websites with a single tap.
For cooking enthusiasts, few things are as thrilling as experimenting with a new recipe. When you're unsure what to prepare, the Galaxy S25 series offers a handy solution. Simply take a photo of the contents in your fridge, and Galaxy AI will identify the ingredients, suggest recipes, and provide step-by-step guidance. With its help, you can turn everyday items into culinary masterpieces.
The Galaxy S25 introduces the Personal Data Engine, designed to enable personalized AI features by securely processing your data directly on your device. This ensures highly customised experiences tailored to your preferences and habits. For instance, you can search for an old photo in the Gallery using natural language or rely on Now Brief to guide your day with proactive suggestions, accessible through the Now Bar on your lock screen. All personal information remains private and is safeguarded by Knox Vault. When paired with improved on-device processing, this delivers a robust and secure AI experience unique to Galaxy devices.
President and Head of Mobile Experience Business at Samsung Electronics, announced that the data will now be stored on your device itself rather than being uploaded on the cloud which means that your personal data will stay personal.
If you get your hands on any of the Samsung Galaxy S25 series smartphones, then you will get a free Gemini bundle with them.