The Ministry of Information and Broadcasting (MIB) has once again issued an advisory urging over-the-top (OTT) platforms to ensure strict compliance with age-based content classifications and regulations outlined under the Information Technology (IT) Rules, 2021. This marks the second such advisory in two months, signalling the Government's growing concerns over inappropriate content online.
Government Stance On Content Regulation
The latest directive emphasises the need for OTT platforms to follow existing legal provisions and uphold the Code of Ethics mandated under the IT Rules.
The advisory states, "It is advised that the OTT platforms adhere to the various provisions of applicable laws, and the Code of Ethics prescribed under IT Rules, 2021 while publishing content on their platforms, including stricter adherence to the age-based classification of content prescribed under the Code of Ethics. Further, Self-regulatory Bodies of OTT platforms are requested to take appropriate proactive action for violation of Code of Ethics by the platforms."
The renewed push for compliance comes after the Parliamentary Standing Committee on Information Technology and Communications raised concerns about online content during a recent meeting. Lawmakers and public representatives have voiced apprehensions regarding the proliferation of content deemed obscene or vulgar on digital platforms.
The Ranveer Allahbadia Controversy
A key trigger for this advisory appears to be the controversy surrounding influencer Ranveer Allahbadia’s remarks on the comedy show India's Got Latent, hosted by Samay Raina.
His comments, which were perceived as inappropriate, led to multiple FIRs being filed against him across different states. Seeking relief, Allahbadia approached the Supreme Court, which granted him interim protection from arrest.
However, the court also issued a stern remark, stating, "No one has the license to speak whatever they want against the norms of society in the name of freedom of speech."
Legal Framework For Digital Content
India has stringent laws governing digital content, particularly concerning obscenity. The Bharatiya Nyaya Sanhita (BNS), 2023, under Section 294, penalises the distribution of sexually explicit material that appeals to prurient interests. Additionally, the Information Technology Act, 2000, under Section 67, criminalises the electronic transmission of obscene content.
Social media and digital platforms are also subject to regulations under the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and the Digital Personal Data Protection Bill (DPDPB). These frameworks address concerns related to cyber offenses, harassment, and data privacy while ensuring compliance in the evolving landscape of digital content creation.
With the Government doubling down on content regulation, OTT platforms are expected to implement stricter measures to filter content and adhere to classification norms, ensuring a safer viewing environment for audiences.