Samsung, a prominent player in the Android smartphone industry, has taken a playful swipe at Apple for its recent shift from the lightning port to USB-C in its latest iPhone and Airpods offerings. The South Korean tech giant, in a recent post on X (formerly Twitter), cheekily acknowledged the change as "magical." Apple introduced the USB Type-C port in its latest iPhone lineup following a dispute with the European Union (EU), promising improved charging and data transfer speeds.
Samsung's social media post has garnered over a million views, sparking a divided response from Internet users. Some have applauded Apple's well-established ecosystem, while others have hailed Samsung's Android ecosystem.
Fans argue that Samsung is merely using X to gain attention, with one user stating, "Y'all should give it a rest. Y'all use the iPhone to chase clout every year. All these tweets still won't make us buy Samsung products." Conversely, another user pointed out the symbiotic relationship between the two tech giants: "Win-win for Samsung. Samsung is Apple's biggest supplier of components, providing them with a wide range of parts, including displays, memory chips, and processors. This relationship has been going on for many years, and it is mutually beneficial to both companies." A third user added, "Not even funny. And iPhone is way better, by the way."
However, some online observers found entertainment in the ongoing rivalry between these tech titans. "We see what you did there," quipped one user, while another remarked, "Samsung's social media handler deserves a raise."
This isn't the first time Samsung has taken a dig at Apple. Following last year's Apple event, Samsung criticised Apple for its perceived "lack of innovation" even before the iPhone 14 launch. In an advertisement, Samsung showcased its high-end features, including 120x zoom available in its flagship device, with a tongue-in-cheek statement: "This innovation is not coming soon to an iPhone near you."
In November 2022, Samsung continued its banter by reacting to reports of Apple's development of a foldable phone. In an ad, Samsung suggested that Apple frequently makes its iPhone users wait for new and useful features, perpetuating the friendly rivalry between these two tech giants.