The Chinese mobile manufacturing giant Vivo had to walk out as the title sponsor of IPL 2020. The development had come in the backdrop of the border dispute between India and China on the Eastern front of Ladakh, following which various Chinese firms faced a harsh criticism on social media.
Fantasy gaming platform Dream11 replaced Chinese company Vivo for Rs 222 crore as the new Title Sponsor of the 2020 edition of the IPL, outbidding other strong contenders like Tata Sons and Unacademy.
BCCI and the Chinese company Vivo suspended their agreement for IPL for the year 2020. But now, BCCI President Sourav Ganguly is facing flak on social media after advertising a Chinese mobile phone.
Ganguly shared a video on his official handle on Wednesday, in which he advertised Chinese Mobile Redmi. The Chinese Mobile advertisement provoked some fans,who suggested the former India skipper to end his ties with the advertisement.
IPL franchises were not very happy due to the financial loss they suffered this year after Vivo's exit as the Chinese mobile manufacturer used to pay Rs 440 per year early while Dream11 struck the deal for this year's title sponsorship for just 222 crores.
As per the rules, the total sponsorship money will be shared equally or 50 percent between the BCCI and franchises. In that case, every franchise will earn Rs 13.87 crore this year compared to Rs 27 they use to earn before Vivo's exit.