India to serve as production hub for Lambretta scooters; will be exported to Africa and other Asian markets
Lambretta to launch electric scooter at Auto Expo 2020
Italian company partners with Lohia Auto and Bird Auto
To set up manufacturing facility in Mumbai soon
India will be export hub for Asian and African markets
A steel bodied Super Lambretta is being developed specially for India
When launched, it will rival the Vespa Elettrica
Lambretta International has announced that it will launch an electric scooter in India at the Auto Expo 2020. While that is some time away, the company is finalising its plans of setting up a manufacturing facility in Mumbai. This facility will manufacture Lambretta scooters for the Indian market as well as serve as a production hub for Asian and African markets. For this venture, Lambretta International has partnered with Lohia Auto and Bird Group.
While the specifications of the upcoming Lambretta electric scooter are yet to be revealed, it is currently being developed in Milan, Italy. When launched, the electric Lambretta will rival the Vespa Elettrica. Apart from the electric scooter, a steel bodied Super Lambretta is also being developed specially for the Indian market. This scooter will be larger in size than Lambretta's existing models, including the V50, V125 and V200. The scooters carry an old-school design but have modern features like all-LED lighting, digital instrument consoles and front and rear disc brakes with ABS. Engine options range from a 49.5cc, 124.7cc and 169cc air-cooled motor with either a carburettor or fuel injection. Lambretta is expected to launch its sell scooters in India by 2020.
Press Release:
Lambretta EV world launch Delhi EXPO 2020
Closely following its main competitor Vespa, Lambretta International will launch the new Lambretta Electric prototype on the 15th Auto Expo of 6-9 February 2020. The Italian-Swiss multinational additionally announces the development of a steel Super Lambretta specially designed for the Indian market.
India’s unique role
After the successful launch of the Lambretta V-Special, Lugano, Switzerland based Innocenti, the mother company of Lambretta International, has announced that the global launch of the Lambretta Electric will take place during the Auto Expo in 2020. Innocenti, currently active in 80 countries with a range of products including the iconic two-wheeler, has recognized the unique role India is playing in the global market and understood the demand of the Indian public for original Lambretta products. Innocenti is proud to invite its world customers to Delhi to have them experience the uniqueness and beauty of Indian culture. It further wants to emphasize the important role Italy, the United Kingdom and India have played in the history of Lambretta.
The Lambretta Electric is currently being developed in Milan, Italy, not far from the place where Lambretta was born in 1947. The company has not disclosed the specifications of the electric platform yet, as it wishes to share this during its launch. For the development, it closely cooperates with a reputed global partner ascertaining the superior quality of the electric platform. In India the company has partnered up with Lohia Auto based in Noida and New Delhi headquartered Bird Group.
Super Lambretta
Being aware of the specific demands of the Indian customers, Lambretta has simultaneously started with the development of the Super Lambretta. This upcoming aspirational model will be bigger and more spacious in size than the existing Lambretta models. The Super Lambretta will claim premium and upscale position in the Indian market retaining the class in rich look-and-feel which Lambretta is known for. It will be specially developed for ambitious young people understanding the beauty of Italian design.
Lambretta plant
Meanwhile, Innocenti has intensified its activities to realise an assembly plant in the Mumbai area. The plant will provide the Indian market with original Lambretta products and will operate as a production hub for surrounding countries and Africa, providing jobs for the local area. Currently, talks are in their finalizing stage.
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