New Delhi: Canada’s Cashmere Collection brought 16 designers for their in-person runway show to spread breast cancer awareness and raise funds. The Cashmere Collection, which went live after a year of inactivity due to covid-19 now, kicks off to October Breast Cancer Month.


Cashmere's annual collection will run awareness-raising activities for the Canadian Cancer Society (CCS) and Quebec Breast Cancer Foundation (QBCF). The Cashmere Collection has been raising funds for breast cancer awareness for the past 18 years.


Throughout October, 25 cents from the sale of every limited-edition pink package of Cashmere Bathroom Tissue will go directly towards breast cancer efforts.


Canadians can also participate in the October Breast Cancer Month awareness by contributing through CashmereVoteCouture.com


For every vote on a design, $1 (a maximum of $15,0000) will be donated to the CCS and QBCF efforts towards creating awareness in the name of the designer. And the participants will be eligible for a $1,500 cash prize.


“Our goal is to showcase Canadians’ strength and resilience with this larger-than-ever 2021 collection. Our New Belle Époque theme serves as a reminder of the optimism and strength Canadians have shown through turbulent times, and honours the strength demonstrated by the thousands of people affected by breast cancer every year,” says Susan Irving, Chief Marketing Officer at Kruger Products.


Cashmere Collection 2021


Cashmere Collection 2021 show was broadcast across Canada on CTV on 8th October in Cashmere Couture for the Cure named TV special.


The 2021 show of the collection titled "The New Belle Epoque" is inspired by the late 19th and early 20th-century France which signifies strength, optimism, and innovation.


Haute Couture emerged with the first made-to-order dresses, including a new silhouette in the form of the empire waist and the corset.


The show was primarily dominated by trends such as ruffles, lace, square, and sweetheart necklines. From the 16 designers, Anisha Kumar was the key focus who took inspiration from her 2018 India Tour for her outfit.


Kumar, based in Toronto said: "I’ve always been the type of person that, when something doesn’t exist, I’ll go out and I’ll make it!”